Digipak spine

These are our final spines for our digipak. It was important that we didn't forget to pay attention to these in comparison to the rest of our auxiliary products because the spines connect the front and back together which is essential.
Because of this, we had to continue the same design onto the spine so that it looked like it belongs there with the rest of the album. We wanted the same geometric shapes in the same colour in order for it to flow which I think looks effective as it is only a subtle design but adds something quite unique in comparison to just leaving it plain white. We pasted the text onto the strips (the artist's logo and the album title) so that it stands out and is easily recognised. It was important that we placed her logo onto this as it is now part of her branding and people associate this font with her image, something very important in terms of an audience familiarising themselves with the artist which can also boost sales/popularity. We wanted to have the Opal Records logo in a different orientation to the other two pieces of text because we wanted to emphasise the fact that Nova is signed to this label and they are in charge of promoting the star.